This is the step-by-step plan to make sure the world knows it.
We clarify your vision, message, and visuals so your dream clients instantly “get” you. You’ll walk away with a clear brand strategy, voice, and visual identity that finally feels aligned — plus a full brand guide and mockups so everything looks and sounds cohesive across the board. No more DIY guesswork or copycat branding.
Brand strategy & positioning + niche clarity
Brand voice & messaging + website copy & social templates
Logo, fonts, color palette & mood + custom canva templates
Brand guide + real-world mockups
With your brand identity locked down, we’ll bring it to life with a user-friendly website that perfectly aligns with your new brand. You’ll have a website that not only looks amazing but also converts visitors into loyal clients. This phase is about giving you a polished online presence that matches the energy of your brand.
Custom website design tailored to your brand’s look and feel
User-friendly navigation & calls to action
Mobile-optimized design for seamless browsing on any device
Incorporation of your brand visuals, voice, and messaging
A video walkthrough at the handoff, so you feel confident using your new site
Before you can confidently market or sell anything, you need a brand that feels like you—one that tells your story, attracts the right people, and gives you the confidence to show up boldly. We’ll get crystal clear on what you offer, who it’s for, and why you’re different. Then we’ll bring that to life with visuals that feel like a true extension of you—your messaging, logo, colors, photos, and more. This phase is collaborative but streamlined—I do the heavy lifting while making sure every part of your brand feels aligned with your vision. By the end, you won’t just have a pretty brand—you’ll have a strategic one that’s designed to connect and convert. Each step starts on a Monday and wraps up with a Friday meeting, where we’ll review progress and finalize next steps.
Get crystal clear
(so people get you)
Right now,
your audience might scroll past your content
or hesitate to reach out —
not because you're not good at what you do —
but because they can't quickly understand
what you do,
who it’s for,
or why it matters to them.
If your message is too broad,
too similar to what everyone else is saying,
or missing that “this is for me” factor —
they won’t know where you fit.
Or why they should care.
This is where we fix that.
We define exactly who you help,
what makes your offer irresistible,
and how to position your brand
so your dream clients instantly know —
you’re the one for them.
Sound like you
But 10x more magnetic
The way you speak
is part of your brand.
But most people?
They either sound too formal,
too fluffy,
or just like everyone else.
We craft a voice
that sounds like you —
on your best day.
Think about it:
If your brand were a person,
how would they talk?
Would your dream clients
want to sit next to them at brunch?
That’s what we’re creating.
Look like a pro
(even If you’re just starting)
If your brand visuals look DIY,
people will treat your business
like a hobby.
We’re creating a scroll-stopping look
that feels high-end,
aligned,
and totally you —
without you having to figure it out alone.
From color palettes and logos
to the vibe of your photos,
we’ll make sure everything matches
the energy you want to give off.
Now that your branding is in place, it’s time to create a website that does the heavy lifting for you. We’ll craft a custom website that reflects your vision, builds trust with your audience, and encourages conversions. After the design is complete, you’ll have everything you need to maintain your website
Map out the perfect user experience
Map out the perfect user experience
We’ve got the brand figured out — now, it’s time to map your website.
We’ll figure out what pages you need, how people should flow through your site, and what actions you want them to take.
This is all about making sure your website works for your business goals.
Build a website that converts visitors into loyal clients
This is where everything comes together.
I’ll design a custom website for you, fully aligned with your brand’s visuals and messaging. It’ll be mobile-friendly, user-focused, and designed to guide visitors to action.
Launch your new digital home
Once everything is built, we’ll take one last look at your site together and make any final adjustments.
Then, we’ll get ready for launch.
You’ll also get a guide on how to update your website so you can make future tweaks with confidence.
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I believe that connecting with your audience on a human level is more important now than ever before. Ai is here to stay whether we like it or not. And while this world is feeling a bit less human, and a bit more automated, I see this as a huge opportunity to stand out and bring back that human touch. The goal is to make things personal again and to build a world where the heart of being human holds more power than Ai ever could. How? By getting up close and personal to who you are and why you started your business so together we can drive this message, connect you with your real audience, and build your success, just by being you!
Of consumers say that authenticity is a key factor in deciding which brands to support and follow on social media.
Of consumers would rather buy from a company they perceive as authentic over competitors.
Of consumers are likely to recommend a brand to friends and family if they perceive it as authentic.
Of consumers are more likely to buy from brands they feel emotionally connected to.
I’ve been working in graphic design, branding, and marketing for over a decade, mainly in big corporate settings but also freelancing on the side. From being an art director to dabbling in photography and web design, I've worn many hats.
I've had the chance to collaborate with big names like Kourtney Kardashian's Lemme and Drew Barrymore's Flower Beauty. What I've learned is that successful brands know exactly who they are and how to connect with their audience on a deep level. They stand out because they have a unique voice, message, and style.
On the flip side, I've seen many small businesses, especially in health and wellness, struggling to get noticed.
Why? Because they don't have a solid brand strategy. Some are making their own logos on Canva or using generic websites that blend in with the crowd. They don't realize that having a strong, authentic brand is essential for showing their true value and standing out.
That's why I'm on a mission to help these smaller brands discover who they really are and understand their business, so they can confidently share their message and make a real impact. My goal is to make sure these brands stand out in a crowded market and attract the attention they deserve so together we can make this world a happier and healthier place.
