Health and Fitness Coach
Project: Branding, Collateral
Amanda’s last name, “Rush,” perfectly embodies the heart of her brand—the Fasterway to health and wellness. Imagine life as a busy mom—rushing through tasks, juggling responsibilities, and seeking balance. Amanda’s coaching isn’t about leisurely strolls; it’s about embracing the pace, seizing vitality, and thriving. Her name becomes a beacon, urging us to move swiftly toward well-being.
The new visual identity for Amanda Rush Wellness effectively captures Amanda’s essence—balancing health, vitality, and motherhood. Across social media, website, and promotional materials, the brand consistently reflects Amanda’s values. The distinctive and attractive visual identity draws attention, leading to heightened brand awareness. Busy moms resonate with Amanda’s brand, recognizing her as a trusted guide on their wellness journey.
