Jiu Jitsu Academy
Project: Branding, Collateral
The logo is a sleek blend of tradition and innovation, with clean lines and a futuristic touch. Using only black and white, it shows the strong contrast that mirrors the sport's inner strength. This logo was designed to work well on patches for uniforms, rash guards, and plenty of merch that is sold at the school. The logo adapts like the sport itself, and it represents both the timeless principles and the evolving nature of jiu-jitsu.
As a result, the school attracts a growing community of students who resonate with the brand's values and vision. The rebranding not only solidifies Jiu-Jitsu Modern's independence but also positions it as a modern hub for learning and mastering Jiu-Jitsu.
